Compare your options
Choose the model that fits how you want to work.
There is no universally right choice. This comparison shows the typical tradeoffs and the commitments Opus publishes clearly.
Opus Digital
- Published pricing
- Yes
- Contractor specialization
- Yes
- Custom strategy and copy help
- Included by package
- Ongoing hosting and maintenance
- Included
- Local SEO program
- Growth and Authority
- Lead and call tracking
- Included by package
- Domain ownership
- Always yours
- Website files
- $2,500 optional buyout
- Support model
- Text, email, and priority by plan
DIY builder
- Published pricing
- Usually
- Contractor specialization
- No
- Custom strategy and copy help
- You provide it
- Ongoing hosting and maintenance
- You manage it
- Local SEO program
- Usually add-ons
- Lead and call tracking
- Basic analytics
- Domain ownership
- Usually yours
- Website files
- Included with your account
- Support model
- Help center
Freelancer
- Published pricing
- Varies
- Contractor specialization
- Varies
- Custom strategy and copy help
- Varies
- Ongoing hosting and maintenance
- Varies
- Local SEO program
- Varies
- Lead and call tracking
- Varies
- Domain ownership
- Confirm in contract
- Website files
- Confirm in contract
- Support model
- Depends on availability
Traditional agency
- Published pricing
- Often custom quote
- Contractor specialization
- Varies
- Custom strategy and copy help
- Usually
- Ongoing hosting and maintenance
- Often separate
- Local SEO program
- Often separate retainer
- Lead and call tracking
- Often add-on
- Domain ownership
- Confirm in contract
- Website files
- Confirm in contract
- Support model
- Account or ticket system
| What matters | Opus Digital | DIY builder | Freelancer | Traditional agency |
|---|---|---|---|---|
| Published pricing | Yes | Usually | Varies | Often custom quote |
| Contractor specialization | Yes | No | Varies | Varies |
| Custom strategy and copy help | Included by package | You provide it | Varies | Usually |
| Ongoing hosting and maintenance | Included | You manage it | Varies | Often separate |
| Local SEO program | Growth and Authority | Usually add-ons | Varies | Often separate retainer |
| Lead and call tracking | Included by package | Basic analytics | Varies | Often add-on |
| Domain ownership | Always yours | Usually yours | Confirm in contract | Confirm in contract |
| Website files | $2,500 optional buyout | Included with your account | Confirm in contract | Confirm in contract |
| Support model | Text, email, and priority by plan | Help center | Depends on availability | Account or ticket system |
Opus may fit when…
- You want the website and ongoing work handled
- Local contractor visibility and lead generation matter
- You value published pricing and a direct support relationship
Another option may fit when…
- You enjoy building and maintaining the website yourself
- The lowest possible upfront cost matters most
- You already have an internal marketing and development team
Opus cost for the first 12 months
These totals use Opus’s published prices: the one-time build plus 12 monthly payments. We do not estimate competitor totals because their scope, add-ons, and contracts vary.
Foundation
$2,700
$1,500 build + $100/mo
Growth
$6,100
$2,500 build + $300/mo
Authority
$12,200
$5,000 build + $600/mo
Ownership, in plain English
Your domain, logo, photos, copy, reviews, and business data remain yours. While subscribed, Opus builds, hosts, and maintains the website files for your use. If you want those files to host elsewhere, the published one-time buyout is $2,500. Canceling has no cancellation fee, and your domain goes with you.